Sales Executive Level 4 Apprenticeship

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Our specialist trainers will coach you through our Sales Executive Level 4 Apprenticeship

Lydia Course Leader


The Sales Executive Level 4 Apprenticeship empowers learners with the essential blend of knowledge skills and behaviours they’ll need to succeed. We ensure learners are effectively trained in the very best selling techniques to facilitate their continued long-term success.

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Key Outcomes from Sales Executive Level 4 Apprenticeship

  • Sales Planning & Preparation
  • Customer Engagement
  • Customer Needs Analysis
  • Propose & Present Solutions
  • Negotiate Closing Sales
  • Gathering Intelligence
  • Time Management
  • Collaboration & Teamwork
  • Customer Experience Management
  • Digital Skills


The duration of this apprenticeship is typically 19 months, with 80% of learning achieved on the job, for optimum productivity.

Who it's a good fit for?

The Sales Executive Level 4 has wide-ranging relevance across a range of job roles, titles and industries.

Typical job roles and job titles include; Sales Consultant, Sales Executive, Sales Specialist, Sales Advisor, Sales Representative, Business Development Executive, and Field Sales Executive.

Across industries and market sectors including; Technology, Media, Pharmaceutical, Recruitment, Fast Moving Consumer Goods, Utilities, the Automotive Sector and more.

What are the entry requirements?

These apprenticeships are open to a wide range of learners, giving employers the power to choose their apprentices as long as some very basic criteria are met.

An eligible person must be; a citizen within the European Economic Area (EEA) or have the right of abode in the UK, and have been ordinarily resident in the EEA for at least the previous three years on the first day of learning. A non-EEA citizen with permission from the UK govt to live in the UK, (not for educational purposes) and ordinarily resident in the UK for at least the previous three years before the start of learning.

Modules Covered

  • Negotiation
  • Building Your Value Proposition
  • Digital Skills & Social Selling
  • Live Prospecting
  • Objection Handling
  • Customer Needs Analysis & Rapport Building
  • Building Sales Pipeline
  • Developing Accounts
  • Commercial and Financial Acumen

Book your place

For more information about this course please fill in this form or call our team on 03339208251